FROM BIOLOGY TO BUSINESS: MANAGEMENT PRONCIPLES OF HERDING

Özet

Collective organisation models in nature are an important source of inspiration for management and organisation theories. Bee colonies are dynamic social structures in which individuals assume specific roles and are managed by a decentralised organisation model. While the queen bee manages the reproduction process, worker bees undertake tasks such as resource management, defence and maintenance. Drones participate in mating processes to ensure the continuity of the colony. This division of tasks emphasises the importance of division of labour, specialisation and rapid adaptation processes in times of crisis. Swarm intelligence observed in bee colonies provides an important model for understanding the effectiveness of collective decision-making processes in organisations. Companies such as Google and Toyota encourage employees to create innovative and sustainable solutions by giving them autonomy. Similarly, the ability of bees to act collectively offers new perspectives on teamwork and leadership in business. However, the important role of bees in the ecosystem should also be considered from a sustainability perspective. The decline in bee populations affects not only the balance of natural ecosystems, but also agricultural production and sustainability policies of businesses. In conclusion, the management dynamics of bee colonies offer important principles that can guide human organisations. The collective intelligence, task sharing and sustainability approach of bees constitute a valuable model for teamwork and organisational structures in the business world.